(MIAMI, FLA.) — NMMA Recognizes 57 Boat and Engine Manufacturers with Marine Industry Customer Satisfaction Index Awards
The NMMA announced today 57 recipients of the 2021 Marine Industry Customer Satisfaction Index (CSI) Awards for excellence in customer satisfaction. Award recipients were recognized this morning during NMMA’s Industry Breakfast at the Discover Boating® Miami International Boat Show®.
The prestigious Marine Industry CSI Award — which Suzuki has received every year since it began working with CSI in 2006 — is awarded annually upon boat and engine manufacturers who actively measure customer satisfaction and pursue continuous improvement to better serve their customers.
“We are honored to received this CSI award for sixteen continuous years, as it underscores our long-term dedication to two aspects that have always been important to our company and our corporate culture — continually improving our line of outboard motors and striving to satisfy our all of our customers,” said George “Gus” Blakely, Vice President Sales, Suzuki Marine USA, LLC. “We are committed to building the best possible outboard motors and bringing state-of-the-art technology to our full product range — not just the largest, highest horsepower engines. By doing this, we will continue to create an enjoyable boating experience and satisfy Suzuki customers across the board,” added Blakely.
“The 2021 CSI Award recipients lead the recreational boating industry in product excellence and service in a climate where superior quality and consumer trust are essential to retaining customers,” noted Robert Newsome, senior vice president of operations for NMMA. “We thank the boat and engine manufacturers for their dedication to customer satisfaction, ensuring that today’s boaters remain lifelong boaters.”
The Marine Industry CSI Awards honor boat and engine manufacturers who actively measure customer satisfaction and pursue continuous improvement to better serve their customers. Award recipients achieved an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past program year, based on information provided by customers purchasing a new boat or engine during the period between January 1, 2021 and December 31, 2021. Participating manufacturers must survey all new boat buyers during this period. For this reporting period, the program surveyed more than 175,000 customers.
Suzuki Marine USA was once again honored with a CSI Award for their efforts to increase customer satisfaction levels among their valued and growing number of Suzuki customers.
To learn more about the Suzuki Marine’s complete line of technically advanced 4-stroke outboards from 2.5 to 350 horsepower — contact Suzuki Marine USA headquarters at (813) 687-7200 or visit www.suzukimarine.com